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Fourth Ward Dentistry Fourth Ward Dentistry

The Story Of Success

Fourth Ward

A slow loading website, misaligned nav bar, sweeping statements – a terrible overall user experience was costing potential leads to Fourth Ward Dentistry for years. With Keenly Digital on its side, everything changed – high web traffic, flawless user experience, and easy navigation are helping the business capture leads that matter

Website Development

A cutting edge web design and development to replace the one that was costing the business potential leads.

Local SEO

Targeted SEO campaign that helped the business stand out on search engine result pages.


Cups of Coffee


Months of Working


Leads a Month

The Story

About the Fourth Ward Dentistry

Located in Charlotte, NC, Fourth Ward Dentistry is the ‘go to clinic’ for family dental care. Whether it is your kids’ tooth cleaning or a dental implant for your granny, you can visit Fourth Ward to have it done with full medical professionalism.

The Problem

For years, the Fourth Ward Dentistry relied solely on word of mouth and basic social media management to market itself. Apart from burning thousands of dollars on dreary Fb posts the cost of losing potential clients to active competitors was hurting the business both financially and psychologically. Bad user experience was also showing an exit door to people who somehow managed to land on their website. All in all, the business required a digital revamp – and that is what we delivered.

The Solution


After a weak of brainstorming and planning, we came up with a time line to go through the project. As the old design was causing a lot of UX and UI troubles, we embarked on the mission of website make over. In just 20 days, we replaced the clumsy looking website with a new and modern version. The website was optimized for conversions and SEO. Our secret SEO sauce did the rest and today, the business is reaping the benefits of our agile working.

Website Redesign

As the old website was not aligned with user expectations and failed to comply with Search Engine Optimization requirements, we had to give it a complete make over. Our web designers took their time to create an engaging design that went hand in hand with brand identity. After getting the client approval, our remarkable web developers converted the wireframes to an amazing website in just 7 days.

Conversion Rate Optimization

Once the website was ready, our marketing team sat together and created website optimization strategy. We added various call to actions and optimized web content to match what users wanted to read. We also created blogs section and wrote initial blogs to create website’s topical relevance.

Search Engine Optimization

Our onpage SEO starts with web design and development – and it wasn’t any different for the Fourth Ward Dentistry. We optimized the website for speed and generated web and local business schemas to enhance its SEO. All meta tags and titles were re-written to help users and crawlers understand website content. Later, our offpage SEO kicked in and we started accumulating quality back links for the client website. We managed a frequency that ensured quick indexing and hyper-growth. We integrated social media marketing to our offpage endeavors and started an outreach campaign. That all mixed with our secret SEO sauce created the magic and client was nothing less of astonished to see the organic growth in just 3 months.
The Success

Of Our Work


Account Spend Reduction


Position Secured


Traffic Improvement


Monthly Leads

In The Words Of Our Client

"Unlike some other agencies, Keenly Digital’s specialists have always been actively engaged and they are never radio silent. It’s almost like they are an extension of our team, and we can always rely on them for insight and questions that we have. We really appreciate all the insights that Keenly Digital’s team has been giving us. Keenly has been a very important part of our success. We highly recommend Keenly Digital.”

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Contact Info


First Floor, 50 C Commercial, PIA Housing Society, Lahore, Pk

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